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Product Designer

  • 10 years experience designing mobile/web apps

  • Strong experience in SDLC, User Research, ADA usability/ accesibility standards

  • Recognized for in depth expertise in user research, visual design and interaction design

  • Won awards for conducting qualitative and quantitative research

  • Collaborated with multiple teams and created journey maps

  • Conducted User testing on websites like userlytics and usertesting

  • Expert knowledge in the following UI design practices and concepts, Design Methodology, User-centered design, Business and User Workflow, Process Mapping, Logical Information Architecture, Navigation, Prototyping, Use-Case scenarios and Usability Principles.

  • Practiced and promoted IA/UI/UX in Section 508 and ADA usability/accessibility standards for all assigned projects based on requirements.

BBW (contract)

  • Designed interactive and visually appealing checkout, product, cart pages using FIGMA.

  • Decreased user’s errors on checkout by 15%. Decreased time to complete sign up by 19%.

  • Redesigned cart flow to include intelligent sorting, this reduced time to check-out by 46%

ATT (contract)

  • Designed and implemented a streamlined user interface for a customer relationship management (CRM) application using Salesforce Design principles, resulting in improved user adoption and increased productivity.

Paypal

  • Increased the usage of a developer portal from 45,000 to 135,000 monthly visits within four months by upgrading the design system to the latest framework and incorporating a walk through for developers to learn and try new features.

  • Improved usage of developer components by surveying an entire website, creating a list of components to be designed, and

CBRE
(contract)

 

  • Designed a new tool to manage the API lifecycle

  • Collaborated closely with front-end developers, leading to faster market release

Vanguard (contract)
 

  • Reduced time to process a charity request 30% by conducting a joint design exercise for 3 days and creating a new design for bitcoin transactions that was previously done manually.

ESPER
 

  • Successfully , and wrote detailed technical product documentation and product manuals used to present in multiple Techfest and clients.

  • Designed a for sales team to easily create a portal for their customers and also troubleshoot for customers.

Atlassian (contract)
 

  • Contributed to the Atlassian design system by creating a three new components in Figma.

  • Contributed to the creation and evolution of Jira server design principles and delivered enterprise application design for Jira server and datacenter

CropIn
 

  • Designed and developed 4 mobile and 2 enterprise applications from concepts to implementation. Conducted user research and usability testing that involved visiting farmers weekly, and using insights to create user personas, empathy maps, and user journey maps.

InMobi
 

  • Produced design deliverables for web and mobile projects that included sketches, workflow diagrams, wireframes, prototypes, design guidelines, and style guides.

  • Increased dwell time 43% and user engagement 37% by conducting user research and usability studies for establishing standard formats to deliver design value throughout the product life cycle.

FAB.com
 

  • Produced design deliverables for web and mobile projects that included sketches, workflow diagrams, wireframes, prototypes, design guidelines, and style guides.

  • Increased dwell time 43% and user engagement 37% by conducting user research and usability studies for establishing standard formats to deliver design value throughout the product life cycle.

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